GOP Chair Michael Steele is determined to break out of the Party of the South meme, and he’s going to start by appealing to groups like youth, hip-hop communities, and “one-armed midgets.”

The Republican party needs “to reach beyond our comfort” zones, he said, saying the GOP needs messengers to pursue voters — “young, Hispanic, black, a cross section … Where we have fallen down in delivering a message is in having something to say, particularly to young people and moms of all shapes — soccer moms, hockey moms.”

Steele said the GOP is “the conservative party that stands on principles. But we want to apply them to urban-surburban hip-hop settings.”

“We need to uptick our image with everyone, including one-armed midgets,” he said.

The GOP can outreach all they want.  The problem is that many of these communities can’t be hoodwinked — policy matters more than an “off the hook” PR campaign.  As long as it’s having nothing to do with the common good, the GOP isn’t going to find success.